The Asia Fashion Exchange (AFX) (Singapore)

The Asia Fashion Exchange (AFX) is an annual fashion festival held in Singapore between 2001 and 2015. It began in 2001 as the Singapore Fashion Festival and was conceived by the Singapore Tourism Board (STB) with the goal of positioning Singapore as a fashion capital within Southeast Asia. The festival was eventually relaunched as the Asia Fashion Exchange in 2010 as a joint initiative between the private and public sector, and features a variety of fashion-related events.[1]

The flagship event of the Asia Fashion Exchange is the Audi Fashion Festival Singapore. In 2015, Audi Fashion Festival Singapore was rebranded as Singapore Fashion Week[2] and it was the last year that the Asia Fashion Exchange was marketed as its parent event.